The simple DAC for more delas in the next 30 days
Somebody asked me a great question recently. I'm running an accelerator right now, helping a group of agents build better daily habits, and one of them asked me this:
"Steve, if there was one action plan I could execute every single day that would have the biggest impact on my business, and I don't want to cold call, door knock, or run 100 open houses a week, what would you do?"
Here's exactly what I told them.
Assume You Already Have a CRM
This plan works if you have a CRM full of leads, or even just a list of people you know. You don't need a massive database. You just need people in a system.
The Daily Numbers
Here's what I do, and what I'd tell any agent to do:
- 100 emails a day
- 20 text messages a day
- Pull your Real Scout, IDX Broker, Lofty, or whatever platform delivers listings to your leads
Find every single person who looked at a home today. Then follow up on that specific listing.
Don't Overthink Where They Are in the Process
It doesn't matter if they're just browsing or ready to write an offer. If they looked at a home, you check in. You ask what they thought. That's it.
Some days you'll have a long list of people to follow up with. Some days you'll have one. Doesn't matter. The number isn't the point. The consistency is.
Do This Five Days a Week for a Month
Run this system every weekday for 30 days straight. I don't think it'll even take you two weeks before you start seeing results. You'll be productive off these habits alone.
100 emails. 20 texts. Follow up on every listing someone actually looked at that day.
Do that consistently, and you'll be shocked at what's possible.